Produced in association with Friends n’ Allies
Directed by Richard Reininger

Kickstarter launch video for a new ultra-fast, ultra-thorough electric toothbrush design. A strong diverse cast led by a friendly female lead introduces the brush and feature-set. This one was a lot of fun. Small crew, big impact. Made the most of the space, including two day-for-night setups for some evening lifestyle b-roll.